Thursday 29 October 2015

How Can Custom Website Development Help in Online Marketing?

Website development and online marketing are inter-connected. A website shouldn’t be created without considering how you intend to stimulate customer growth, and this is where these two worlds collide. When researching web design companies, ask the question as to whether their marketing and development teams collaborate – if they do, your website should have a more potent online presence.

Custom Website Development
Off the shelf templates can easily be found, but very often they don’t offer all the functionalities that a business requires. Moreover, it’s more expensive to purchase plug-ins if you find you need them afterwards. With the bespoke website development option, your web development company can code any extra functionality at a fraction of the cost.

Custom website development considers;
  • Features - effective call-to-action buttons, strategically placed, to encourage customer engagement and contact
  • Adaptability- make changes or add new features whenever needed, keeping up with evolving business requirements
  • Brand awareness - create a loyal and strong customer base, with a robust and engaging online presence
For these reasons, hiring a custom website development company means you’re significantly more likely to;

  • have a website that shepherds user behavior to take the desired action
  •  showcase the character of the business
  • contain dynamic content
If you are looking for a unique and results-oriented bespoke web development, Five Rivers can help. We also offer software and mobile application development, Digital Marketing, copywriting services, and IT Support. Get in touch with us today to see how we can propel your business forward.


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