Wednesday 23 December 2015

3 Ways to Multiply your Blog Traffic


If you are a regular blogger, the last thing you want is for your blog post to go unnoticed. If your blog post is unique, informative and has the hallmark of a considered and quality piece of writing with relevant research done where required, you’re much more like to grab readers’ attention and increase your fan base. If you’re trying to position yourself as a voice of authority, don’t run the risk of being caught out by inaccurate reporting – you’ll lose credibility far quicker than you can gain it. 

This is step one in multiplying traffic to your blog post. However, now that you’ve created a blog and posted on it, don’t just let it sit there – you’re not known yet! 

Here’s how to increase your followers;
  • Share on Social Media - If done correctly, this can be a very effective means of blog promotion. Take your pick of the many social media websites, such as Facebook, Google+, Twitter, etc. on which you can share your blog post by writing some catchy headlines, tweets and posts. When using hashtags, make sure you’ve done your research through hashtagify.com to review which will are the more popular. Write several tweets / posts, and schedule them into Hootsuite for automatic posting. You’ll be promoting your blog even while you sleep!
  • Email list - You may have many email addresses in your account, some of which may be clients and others, acquaintances or friends. Inform them of your latest blog post, and why they should read it. Ask them to post reviews and comments on the blogs, as this can also help to drive traffic.
  • Pay for Promotion - If you wish to apportion a budget – no matter how small - Facebook ads are a good way to get in front of your target audiences. You can focus on specific groups of people who may have interest in the topics of your blog posts.
Promoting a blog has become an important means of generating leads and can help to monetise a business. As long as your posts are rich with informative content that can help a person to learn or make an informed decision, you’ll be giving it the best opportunity of being shared amongst peers, friends, and clients.

To further energise the success of your blog, make sure your grammar and syntax is correct. If the blog is littered with poor spelling and structure, you’ll turn people away regardless as to the quality of information you’re endeavouring to put out there.

Spellcheck has its limitations – if you need assistance, Five Rivers’ copywriting services can help. Visit our website or call 0203 397 7545 – our prices start from just £49.

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