If images are meant to speak a 1000 words, then imagine the power of videos. Writing great content about your business will generate good traffic to your website, but combining it with a video marketing strategy will boost your visitor engagement further.
One of the main reasons why YouTube is such a powerful medium, is because over 3 billion people watch videos on YouTube every day. This presents a fantastic opportunity, whereby your message has the potential to reach a significant amount of prospective clients.
How to Promote your Content
Don’t forget to check Google Analytics to review the traffic obtained from this source – you may find the user behaviour is different to other methods of driving web traffic to your site, and you can then evolve your overall strategy accordingly.
If you’re looking to implement this strategy into your online marketing campaign, contact Five Rivers at http://www.fiverivers.net/. We can also create an animated video which can help to increase engagement further.
To discuss your ideas, dial 0203 397 7545 today to find out how we can drive traffic to your website.
One of the main reasons why YouTube is such a powerful medium, is because over 3 billion people watch videos on YouTube every day. This presents a fantastic opportunity, whereby your message has the potential to reach a significant amount of prospective clients.
How to Promote your Content
- Once your video is uploaded to YouTube, ask a web developer to embed it into your website. This is especially useful if the video is a “How To” guide, as it helps to promote you as an authority figure in your industry.
- Promote your video through all other social networks – give your video the best possible opportunity of being viewed, liked, and shared
- Build a following - Liking and subscribing to other YouTube accounts will persuade others to follow your account
- Respond to any comments posted, making sure to answer questions in detail to give the impression that you are approachable – they may be willing to engage further, or even employ your services
Don’t forget to check Google Analytics to review the traffic obtained from this source – you may find the user behaviour is different to other methods of driving web traffic to your site, and you can then evolve your overall strategy accordingly.
If you’re looking to implement this strategy into your online marketing campaign, contact Five Rivers at http://www.fiverivers.net/. We can also create an animated video which can help to increase engagement further.
To discuss your ideas, dial 0203 397 7545 today to find out how we can drive traffic to your website.
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